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Blog

How to make your store's
blog actually sell

We write about what most stores never look at: the content they already published. Curation, architecture, linking to the catalog, and visibility in AI search engines. No fluff, just numbers.

Blog & catalog

How many blog articles does an online store need

The honest answer for an online store: the right question isn't how many you publish but how many you can maintain. With the math to set a pace you can actually keep.

Blog & catalog

How to link your blog posts to your product pages

Most online-store blogs lead to no product. How to decide what to link, where to place it and how to do it in WooCommerce, Shopify and PrestaShop without breaking anything.

AI visibility

llms.txt for your online store: what it is, what to put in it, and how to upload it

A practical guide to llms.txt for ecommerce: what it is, how it differs from robots.txt, what to write inside, and how to upload it on WooCommerce, Shopify and PrestaShop. With a ready-to-copy template.

Curation

Updating old content: when to do it, when not to, and how to decide

A guide for online stores: how to decide which old posts to update, which to merge and which to leave alone. With a decision tree and the data you need from Search Console.